When I arrived at my current company, web traffic was less than stellar, with a handful of web hits per day, mostly sourced on our product or company name, which is fairly unique. The question was: Where do I start with a blank slate, and how do I get on the radar for desired keywords? It took a solid year of diligent, structured work to rise to the top, as there were several well established "Kings of the Keywords". Over the next few weeks i will break down my method into several posts on how anyone can achieve top search placement. Below are the key focus areas:
- Keyword research and analysis
- Web site structure, content and dimensions
- Checkpoint-How do they view me?
- Aggressive linking
- Creating a blog web
- Follow on techniques
I should have the first one out in the next day or two, and share my path to success and SEO suggestions.
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